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Strategic alignment and business models definition of a broad scope Greek IT Group

Integrating diverse acquisitions by establishing three distinct IT business models. Leveraging clear organizational structures and market segmentation for sustainable growth.

28 Mar 2025
Strategic alignment and business models definition of a broad scope Greek IT Group
Customer Leading Greek IT Group
Project duration

The Challenge

One of the 3 leading packaged software companies in Greece at the time, following a streak of strategic acquisitions in Greece and abroad, eventually acquiredthe leading software services company in Greece at the time.

As a result, the IT Group emerging from this rapid expansion needed to align its strategy and better define the business model for each fundamentally different offering in the IT universe.

The Approach

PLANET has closely worked with the main shareholders and top management of the various entities within the Group and defined 3 distinct business models each addressing 3 strategically and operationally distinct IT businesses, namely:

  • Packaged Software Development,
  • Systems Integration and
  • IT Services Provision

For each of these business models:

  • we developed its distinct value chain of value generating processes and mapped it into an appropriate organizational structure, while we also
  • segmented the markets addressed by each business model and performed a strategic assessment of each market segment prospect vis a vis the capability of the group to capture such prospect.

Navigating the strategic and organizational complexities of a widely diversified Greek IT Group.

Results and Impact

The Group obtained a clear view of opportunities and challenges ahead across all of its diverse activities and in addition, received recommendations on the suitable organizational set up to accommodate the diversity and breadth of its different business activities.

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